2014 Conference

To view the printed program, click below:

AJAS 2014 Conference ProgramFINAL 1

To view slides, please click on the links below:

Monday, March 31st
Morning Sessions

Keynote: Dr. Mark Lachs

Dr. Mark Lachs is Director of Geriatrics for the New York Presbyterian Health System, Co-Chief of the Division of Geriatric Medicine and Gerontology at the Weill Medical College of Cornell University, and a tenured Clinical Professor of Medicine at the College. Dr. Lachs’ major area of interest is the disenfranchised elderly, and he has published widely in the areas of elder abuse and neglect, adult protective services, the measurement of functional status, ethics, and the financing of health care. He has lectured internationally on these topics. His many honors and awards include an American College of Physicians Teaching and Research Scholarship, a National Institute on Aging Academic Leadership Award, and a Paul Beeson Physician Faculty Scholarship (the country’s preeminent career development award in aging). He is also the recipient of RO1 funding from the National Institute of Health to study the impact of crime on the physical and emotional health of older adults. He was asked to serve as an advisor for the World Health Organization on Elder Abuse.  Recently, he has been instrumental in the creation of the New York City Elder Abuse Center (NYCEAC). 

Embracing Healthcare Reform:

Successful SNF Marketing in a Digital Age:

Afternoon Sessions

Are Your Residents, Clients and Families Remembering Your Organization in Their Will:

Tuesday, April 1st

Morning Sessions

Keynote: Dr. Mark McClellan

Mark McClellan, MD, PhD, is a senior fellow and director of the Health Care Innovation and Value Initiative at the Brookings Institution. Within Brookings, his work focuses on promoting quality and value in patient centered health care. A doctor and economist by training, he also has a highly distinguished record in public service and in academic research. Dr. McClellan is a former administrator of the Centers for Medicare & Medicaid Services (CMS) and former commissioner of the U.S. Food and Drug Administration (FDA), where he developed and implemented major reforms in health policy. These include the Medicare prescription drug benefit, the FDA’s Critical Path Initiative, and public-private initiatives to develop better information on the quality and cost of care. Dr. McClellan chairs the FDA’s Reagan-Udall Foundation, is co-chair of the Quality Alliance Steering Committee, sits on the National Quality Forum’s Board of Directors, is a member of the Institute of Medicine, and is a research associate at the National Bureau of Economic Research.

Building a Successful Home Care Business that Reflects Your Organization’s Brand of Care:

“Great Ideas” in Development:
Pushing the Household Model into the Future:
Governance as Leadership:

Lunch Session

Keynote: Pat Geraghty

Patrick “Pat” Geraghty is chairman of the board of directors and chief executive officer (CEO) of Florida Blue, the state’s largest health plan serving more than 7 million people in Florida and providing Medicare payment services to beneficiaries across 15 other states. Prior to joining Florida Blue in 2011, Geraghty was president and CEO of Blue Cross and Blue Shield of Minnesota (BCBSMN). Geraghty is leading a transformation at Florida Blue from insurance company to health solutions company with a strong health, wellness and prevention orientation.


Wednesday, April 2nd

Research Boot Camp:

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